New paradigms can be difficult for everyone to understand, because people often don't have a hook to hang new concepts on in their minds.

Here are some descriptive phrases that may help:

  • Discovering alternative solutions to global system-wide problems
  • Identifying pains and providing products/solutions that are earth-friendly
  • Enhances the discovery of opportunities
  • Expands the search area for solutions
  • Improves the way inventions and discovery are made
  • Invention becomes more a global process, with everyone participating
  • Transcends the political level
  • A more effective method of identifying and solving problems that plague us
  • A tap into the collective unconscious of people's life experiences that leads to solutions
  • Linking brains with domain specific capabilities to the issues facing us
  • Providing a new way to contribute to global solutions
  • Networking experiences of scattered individuals with differing perspectives to solve problems
  • Addressing pains on a global basis by networking creatives, regardless of location, occupation, or demographics
  • Mining value from minds
  • Making more effective use of a resource not yet accessible: peoples' experiences
  • A method of cross pollination that encourages breakthroughs 
  • Brings intuition and innovation together
  • Innovation on steroids
  • Accelerates problem solving by using cross cultural virtual teams
  • Increase cooperation between nations, cultures, societies, and families
  • Widens the net for solutions
  • Knowledgesharing on a global scale to address global and local problems
  • Bringing expertise from other domains to help solve current problems
  • Focusing creative efforts where they will provide the most value
  • Using experience of millions to develop opportunities and create jobs
  • We provide the intellectual catalysts to fuel the future through communities of creation
  • A new method to reward and motivate the spirit of innovation
  • Reinventing people's usefulness and purpose
  • Tapping into the intellectual brain bank
  • Putting minds in series, the way batteries can be put in series
  • Bellows to the flame of American innovation